Jogja Fashion World is a movement to make Jogja (Special Region, Yogyakarta) one of the world's fashion centers, without losing its identity as an Indonesian nation by exploring the potential of DIY, namely the potential of literature, craft fashion, industrial centers, and culture.

Sri Sultan Hamengkubuwono

By exploring the potential of DIY, new business opportunities will be created, increasing local production and job creation for local communities. The success of Jogja Fashion World could provide a significant boost to tourism in Yogyakarta. Tourists will be interested in visiting this area to explore the rich culture, shop for creative fashion products, and participate in the fashion events being held.